Celebrities endorsing brands and products is a century old practice. Understandably, it is only wise to spread the word about your brand...

The majority of social media population is constituted by the youngsters. People within the age group 17 to 30 years old keep the social...

Ad-blocking has gradually engulfed almost the entire online customers’ galaxy over the last few years. Now every time you spend some...

The very next time you scroll through your Facebook wall, pay attention to the sheer number of videos dominating over any other form of...

We often hear that the first impression is the last impression but we are often served with the flashy branding information which makes...

Influencer marketing is growing at an unbelievably fast rate with more and more brands investing a big chunk of their marketing budget...

Our busy schedules of present times force us to push back health really down on our priority lists. There are a few people who are trying...

Word of mouth promotion is back in a grand way. The Internet has bred a new set of celebrities in the form of bloggers and/or...

Influencer marketing has just started to hit the high tides, as more and more brands are spending a considerable amount on it in 2017....

Social media performance metrics are a set of parameters that determine the how well one has been doing on his/her social profiles. For...

Influencer marketing is a highly data-driven approach, but it’s not rocket science. Though more than 54% of marketers include influencer...

Digital revolution has brought about a lot of opportunities for artists since the last decade. But it has also brought along a set of...

There are two kinds of people walking on the face of this planet. One, who eat to live. And the other, who live to eat. You and I belong...

Majority of marketers bank a lot on Influencer Marketing these days because of the direct ROI they get in return as the traffic, leads...

Do you live to travel? Then there can hardly be any better career option for you than becoming a travel influencer. Becoming one is no...

Do you have a personal brand? As an artist or a specialist a certain domain, it is very important to build your own personal brand. This...