Lakshmi BalasubramanianApr 15, 20204 minHow to calculate TikTok metrics – engagement rate, reach and moreTikTok’s growth in 2019 – 2020 The app has been lauded as the highest downloaded app in 2019 till now with 60 million installs. The app...
Lakshmi BalasubramanianJan 16, 20205 minHow TikTok reshaped Influencer Marketing in 2019The rise of TikTok Launched in 2012 in China by ByteDance, TikTok has now gathered over 1.5 billion app users with the vast majority of...