Lakshmi BalasubramanianJun 6, 20185 minHow to measure your marketing campaign?As a digital marketer, we often find ourselves facing this basic question – how to measure my marketing campaign effectively? Well, this...
Lakshmi BalasubramanianMay 30, 20185 minWhich social media platforms to use for what kind of campaignsIf you are new to advertising, learning which social media platforms to use for what kind of campaigns and choosing one that will work...
Lakshmi BalasubramanianMay 23, 20186 min6 new Instagram updates that you can’t afford to miss in 2018We understand. Staying updated on the many changes that Facebook, Instagram and other social media platforms introduce for their apps is...
Lakshmi BalasubramanianMay 16, 20183 minMicro influencers or brand ambassadors: Which one suits you?Around 3.2 billion people are exposed to the internet and are the regular consumer of information that is bombarded from all directions...