Lakshmi BalasubramanianJul 11, 20173 min5 reasons why influencer marketing boosts salesWith every passing day, influencer marketing is proving to be one of the most profitable digital marketing channels across brands and...
Lakshmi BalasubramanianJul 5, 20173 minWhat’s cooking with the doctor turned food-blogger?One of the most talked about food bloggers in India, Dr Nandita Iyer, has been taking the F&B digital industry by a storm. A doctor with...
Lakshmi BalasubramanianJun 29, 20173 minMusic across continents – Natania LalwaniNatania Lalwani is a Mumbai-born singer and songwriter, currently based out of Los Angeles. Natania started her career back in 2012. She...
Lakshmi BalasubramanianJun 29, 20172 minHow celebrities are using social media to keep themselves in the limelightIndian celebrities are starting to hit the news headlines for various reasons, courtesy social media. ‘As long you are able to create a...